Great hair can be achieved no matter what your bank account looks like. Believe us, we've tried enough products to know that this is a bonafide fact. Even if you're an established hairstylist with a big budget and expensive taste, there is no denying that affordable hair care can work just as well or outperform the premium stuff. That's why we hit up three of our favorite hairstylists and gave them a mission: Buy their three favorite products, all totaling under $40.
These are the products that have proven repeatedly they belong in any pro kit and on your bathroom vanity. Some of these tried-and-true favorites have stood the test of time and been in these experts' rotations since high school. They help get celebrities ready for red carpets and are staples on photoshoot sets. So if you're trying to save a few dollars or just looking for a solid product recommendation, here are some picks that won't disappoint or break the bank.
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When you see a chic, lived-in updo on Emma Stone or Olivia Wilde, it's often from the hands of Roszak, co-founder of Mare Salon in West Hollywood and master of "effortlessly" good hair.
Big SexyHair Dry Shampoo: "Its dry texture adds lasting volume and doesn't weigh the hair down." $19 (Shop Now)
Neutrogena Triple Moisture Deep Recovery Hair Mask: "This mask works great, even as a daily conditioner." $11 (Shop Now)
John Frieda Frizz Ease Extra Strength 6 Effects Serum: "This is one of the first products I ever used to straighten my hair in high school. It's a classic frizz tamer." $12 (Shop Now)
GRAND TOTAL: $39
The woman behind many of Gigi Hadid and Emily Ratajkowski's red carpet waves knows glamorous hair — and the go-to workhorses that help you get there.
Göt2b Insta Hold Flex Hairspray: "It's fast-drying and secures flyaways, but if I do a snatched ponytail and take it down, there are no flakes or stiffness when you brush it out." $8 (Shop Now)
Dove Care Between Washes Volume and Fullness Dry Shampoo: "If your hair is thin, this will help create more volume. If it's thick, this keeps it from being weighed down." $6, (Shop Now)
Tresemmé Thermal Creations Heat Tamer Leave-In-Spray: (not pictured) "Not only does this protect your hair from heat styling, but it also restores shine and moisture to dry, damaged ends." $6 (Shop Now)
GRAND TOTAL: $20
When she's not creating magic looks on Kerry Washington or Gabrielle Union, you'll find Sturdivant-Drew at Takisha Studio, her New York City salon, re-creating some of her best red carpet looks.
Camille Rose Curl Maker: "If you’re looking for a defined, voluminous curl, this is the product. It's a lightweight moisturizing jelly that does the work without making hair crispy." $23 (Shop Now)
Carol's Daughter Wash Day Water to-Foam Delight Shampoo: "Some shampoos leave hair dry, so I look for ones like this with no sulfates. It makes my hair feel light and soft in the end, while keeping it healthy." $13 (Shop Now)
Goody Ouchless elastics: "They don't pull your hair out, and you can wrap them around several times." $5 (Shop Now)
GRAND TOTAL: $38
Prop Stylist: Alicia Sciberras
A version of this story originally appeared in the November 2020 issue of Allure. Learn how to subscribe here.
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